By MacRumors Staff

Bloomberg Articles

ipad air touch id feature

Apple Executive Behind Breakthrough Hardware Technologies Retires

Thursday December 7, 2023 6:30 am PST by
The Apple executive responsible for the company's multitouch technology, health sensors, Touch ID, and Face ID is set to retire from the company, Bloomberg reports. Steve Hotelling currently works as a vice president reporting to senior vice president of hardware technologies Johny Srouji. During his tenure, Hotelling significantly contributed to the development of some of Apple's most...
15inch macbook air purple

New M3 MacBook Air Models Expected Around March 2024

Wednesday December 6, 2023 10:36 am PST by
Apple plans to refresh the MacBook Air around March 2024, Bloomberg's Mark Gurman said today in a report on Apple's future iPad and Mac plans. Updated 13-inch and 15-inch ‌MacBook Air‌ models are in the works. As Apple overhauled the ‌MacBook Air‌'s design in 2022 and then introduced a larger model in 2023, no design changes are planned for the 2024 models. The focus will instead be on new...

Apple to Launch Two iPad Air and Two OLED iPad Pro Models Early Next Year

Wednesday December 6, 2023 9:53 am PST by
To boost falling iPad sales, Apple has a major refresh planned for the ‌iPad‌ lineup in early 2024, according to Bloomberg's Mark Gurman. Apple plans to debut new iPad Air and iPad Pro models, both of which will feature notable changes. The ‌iPad Air‌ will come in two sizes like the ‌iPad Pro‌ for the first time. The smaller model will continue to measure in at 10.9 inches, but the larger...
iphone 5g mmwave

Apple's Work on 6G Connectivity Already Expanding

Monday December 4, 2023 7:00 am PST by
Apple's work on implementing 6G cellular connectivity on its devices appears to be ramping up, according to Bloomberg's Mark Gurman. In the latest edition of his "Power On" newsletter, Gurman explained that Apple is increasingly turning its attention to 6G, even amid its widely reported difficulties developing a custom 5G cellular modem. In 2021, the first highly specific Apple job...
airpods max cyber

Sonos to Launch $400+ Headphones and Set-Top Box, Competing with Apple Devices

Tuesday November 21, 2023 10:49 am PST by
Popular speaker company Sonos is planning to enter several new product markets that will see it competing with Apple devices, according to a new report from Bloomberg. Upcoming over-ear headphones will take on the AirPods Max, which Apple has not yet updated. Sonos plans to offer the headphones in black and white, and features will include voice control navigation and synchronization with...
apple vision pro setup

Apple Vision Pro Headset Likely to Launch Around March 2024

Monday November 20, 2023 3:34 am PST by
Apple will miss its original aim to launch Apple Vision Pro in January 2024 and is now likely to release the mixed reality headset to consumers in March of next year, according to Bloomberg's Mark Gurman. Writing in his Power On newsletter, Gurman says Apple "still needs to get its distribution plans in shape and conduct further testing." Apple also typically holds its spring event in March, ...
Apple WWDC23 MacBook Air 15 in color lineup 230605

Apple Plans to Equip MacBooks With In-House Cellular Modems

Monday November 20, 2023 2:40 am PST by
Apple eventually plans to build its own custom modem into cellular MacBook models that could arrive in 2028 at the earliest, according to Bloomberg's Mark Gurman. Apple has reportedly been working on its own modem since 2018, as it seeks to move away from Qualcomm's component currently used in iPhones. The timeframe for launching the modem has slipped several times and is now expected to be...
5G Modem Feature Blue

Apple's In-House 5G Modem Work Faces Further Delays

Thursday November 16, 2023 12:24 pm PST by
Apple is continuing to run into troubles in its attempt to develop a 5G modem to replace Qualcomm's 5G modems in the iPhone and other products, reports Bloomberg's Mark Gurman. Apple in 2019 acquired the majority of Intel's smartphone business and started in on a serious effort to develop its own modem hardware, but the project has suffered multiple setbacks. Apple is still "years away" from ...
Apple Watch Series 9

Bloomberg: 2024 Apple Watch to Gain Blood Pressure Monitoring and Sleep Apnea Detection

Wednesday November 1, 2023 6:15 am PDT by
Apple plans to add blood pressure monitoring and sleep apnea detection to an Apple Watch with an updated design in 2024, according to Bloomberg's Mark Gurman. In a report covering the arc of Apple's heath-related ambitions, Gurman outlines the first iteration of the company's "pathbreaking" blood pressure sensor technology coming next year that will include hypertension detection: The...
airpods max spring blue

Gurman: USB-C AirPods Max Not Coming Until 'Late 2024'

Sunday October 29, 2023 7:52 am PDT by
Apple won't update the AirPods Max until late 2024 and apart from fresh colors and USB-C charging, no other major changes are expected. That's according to Bloomberg's Mark Gurman. Writing in the latest edition of his Power On newsletter, Gurman says Apple will replace the Lightning port for USB-C to comply with European regulations and for consistency across its AirPods lineup, but Apple...
Touch Bar 13 Inch MacBook Pro

Bloomberg: 13-Inch MacBook Pro With M3 Chip Unlikely to Be Announced at 'Scary Fast' Event

Friday October 27, 2023 5:37 am PDT by
A new version of the 13-inch MacBook Pro featuring the M3 chip is unlikely to appear at Apple's "Scary Fast" Mac event next week, according to Bloomberg's Mark Gurman. In the latest edition of his "Power On" newsletter shared over the weekend, Gurman said that supplies of the 13-inch MacBook Pro were running low and indicated that it could be replaced next week. He now says that the new...
airpods school

New AirPods and AirPods Max Launching in 2024, Updated AirPods Pro Coming in 2025

Wednesday October 25, 2023 11:31 am PDT by
Apple plans to begin a major overhaul of its AirPods lineup starting next year, according to Bloomberg's Mark Gurman. The standard AirPods and the AirPods Max will see a refresh in 2024, while the AirPods Pro will be updated in 2025. For the AirPods and ‌AirPods Pro‌, Apple will update the design of the earbuds and the case, while also improving audio quality. When the AirPods are...
Apple TV 4K hero 221018

Apple to Overhaul TV App, Remove Standalone Apps from Apple TV

Tuesday October 24, 2023 12:05 pm PDT by
Apple plans to overhaul the TV app in an effort to consolidate its Apple TV+ streaming service and its standalone movie and TV show purchase options, according to Bloomberg's Mark Gurman. A tvOS update in December will introduce the changes that Apple has planned. To push users to the Apple TV app, Apple plans to remove its standalone ‌Apple TV‌ apps that are available for renting and...

Bloomberg: Apple Likely to Hold Mac Launch Event on October 30 or 31

Monday October 23, 2023 2:51 am PDT by
Apple is likely planning a Mac-related launch event this month that will take place on either Monday, October 30 or Tuesday, October 31, according to Bloomberg's Mark Gurman. Subscribe to the MacRumors YouTube channel for more videos. The well-connected reporter's prediction is based on information obtained from sources with apparent knowledge of Apple's plans, as well as the fact that some...
Vision Pro lab

Apple to Host 'Secretive' Vision Pro Training Event for Retail Staff

Sunday October 22, 2023 1:17 pm PDT by
Apple is planning to bring select retail store employees to Cupertino, California in early 2024 to learn about the Vision Pro headset ahead of the device's launch, Bloomberg's Mark Gurman reports. Gurman revealed details about the "product training event" in the latest "Power On" newsletter. Apple apparently recent sent a memo to retail employees asking them to apply for the "secretive"...
ipad air 5 colors

Gurman: New iPads Scheduled for Launch in March 2024

Sunday October 22, 2023 10:38 am PDT by
Apple is not planning to launch new iPad models until around March 2024, Bloomberg's Mark Gurman claims. In the most recent "Power On" newsletter, Gurman explained that the new Apple Pencil with USB-C comes ahead of an ‌iPad‌ refresh in the spring. He added that Apple has been working on the 11th-generation ‌iPad‌, seventh-generation iPad mini, and sixth-generation iPad Air for some time. ...
hey siri banner apple

Apple Generative AI Features and Smarter Siri Could Launch Next Year

Sunday October 22, 2023 6:53 am PDT by
Apple is developing a large array of features that use generative AI, including a new version Siri, that could launch next year, according to Bloomberg's Mark Gurman. In his latest "Power On" newsletter, Gurman said that despite Apple CEO Tim Cook's claim that Apple has been working on generative AI technology for years, Apple's executives were "caught off guard" by the industry's sudden...

Gurman: Apple to Announce New Macs This Month

Sunday October 22, 2023 6:21 am PDT by
Apple is planning a Mac-focused product launch, likely including the announcement of a refreshed 24-inch iMac, for the end of this month, Bloomberg's Mark Gurman reports. Subscribe to the MacRumors YouTube channel for more videos. In the latest edition of his "Power On" newsletter, Gurman said that Apple is "planning a Mac-centered product launch around the end of this month" that could see...
Apple Store Vancouver Canada

Apple Planning System for Retail Stores to Update iPhone Software With No Need to Open Box

Monday October 16, 2023 6:32 am PDT by
Apple is planning to implement an innovative new system that allows retail store staff to wirelessly update iPhones inside their sealed boxes, according to Bloomberg's Mark Gurman. In the most recent "Power On" newsletter, Gurman outlined how Apple plans to tackle brand new iPhones being sold in retail stores with outdated software. For example, the iPhone 15 lineup shipped with iOS 17, but...
Apple MacBook Pro M2 Feature Blue Green

Four New MacBooks on Schedule for Launch in 2024

Monday October 16, 2023 5:45 am PDT by
Four new MacBook models with M3-series chips are on schedule to launch next year, Bloomberg's Mark Gurman reports. In his latest "Power On" newsletter, Gurman said that new 14- and 16-inch MacBook Pro models featuring the M3 Pro and M3 Max chips have now reached design validation testing (DVT), meaning that the devices are nearing mass production. He believes that progress on the new...